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Amazon unveils VR kiosks for Prime Day

In July 2018, Amazon opened ten virtual reality kiosks in India to promote its annual Prime Day shopping event. Oculus Rift headsets allowed people to ‘visit’ a virtual city filled with Prime Day products, beginning with the fun of a hot air balloon ride.

Shoppers could then walk through rooms that reflect current Amazon store sections, including Bath & Beauty, Kitchen & Dining, Fashion, and Prime Video, as well as a technology-focused Living Room and toy-focused Kids Room.

Users were able to handle the virtual products in full 3D by using Oculus Touch controllers, moving them about and reading information about the items.

Source: https://venturebeat.com/2018/07/12/watch-amazons-vr-kiosks-transform-the-future-of-shopping/ Sep 3 |