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The Grocer Talking Retail

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Plant-based food delivery platform focuses on ethics

Get Vegan Grub aims to be an ethical alternative to Uber Eats, Deliveroo and Just Eats.

The food delivery platform only offers plant-based dishes and has implemented a non-violence policy throughout the business – before partnerships are agreed, Get Vegan Grub researches factors including wages and ethics.

Get Vegan Grub has no joining fees or monthly minimums, and pledges not to overcharge restaurants and works mostly with smaller and independent restaurants. Initially available in Manchester, the service is set to expand to London in February 2021.

Unlike some other platforms, Get Vegan Grub pledges not to overcharge restaurants. No joining fees or monthly minimums, either. It has also made a deliberate choice to only work with smaller and independent restaurants, and encourages chefs to use environmentally-friendly packaging. 

It’s unlikely that Fairphones will outsell iPhones, unlikely that organic will outgrow conventional, but every Goliath offers opportunities for purpose-driven Davids: if your product and messaging are strong, you will be able to peel off a subset of consumers who share your vision. And you might even be able nudge the behemoths to change their ways.

Source: Trendwatching Nov 16 | What's Trending