Lidl launches new scheme for food bank donations
Lidl launches new scheme for food bank donations with flyers for essential products that can be scanned at the checkout – with prices starting at 35p.
Lidl has launched a new initiative that makes it easier for customers to make food bank donations alongside their usual grocery shopping.
The supermarket has announced between 12 November and 9 December, shoppers can give between 35p and £2.45 by scanning a flyer that represents essential food items, such as milk, tuna or cereal, while paying for their shopping.
It comes as the debate continues around the best way to tackle food poverty amid the Covid-19 pandemic, with footballer Marcus Rashford joining forces with supermarkets and food delivery companies to ensure children don’t go hungry over the school holidays.
Lidl revealed it had launched the new ‘Teaming up to Tackle Hunger’ scheme to make it easier for customers to donate directly to their local community. Each flyer will represent a different essential food – including tuna, cereal, chopped tomatoes, milk and rice.
‘By scanning one of the donation flyers as part of their weekly shop, customers will be making a huge difference to someone in their community during what can be a tough time of year for many people.Source: