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The Collective claims carbon-neutral first with Blended yoghurt

The Collective will launch what it claims will be the UK’s first carbon-neutral dairy yoghurt in September.

The yoghurt brand described its Blended range as a “first big step” in its mission to become a fully carbon neutral business by 2025, and one that reflected its “eat better, do better” mantra.

The new range consists of three variants of big pot live natural yoghurts, blended with real fruit in Strawberry & Vanilla, Peach & Mango and Blackberry & Blackcurrant flavours (rsp: £1.75/450g). Timed to coincide with The Collective’s 10th birthday celebrations, the range will go on sale nationally from 6 September.

The NPD’s carbon neutral status has been achieved through offsetting via a partnership with sustainability consultancy Climate Partner.

Source: Jul 1 | Competitor News | What's Trending