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Yeo Valley unveils no added sugar Little Yeos variant for babies & toddlers

Yeo Valley Organic has expanded its children’s and adult yoghurt ranges.

A new no-added-sugar multipack variant in its Little Yeos yoghurt range has been designed for weaning babies and toddlers, combining organic British milk and real fruit purée, the brand said.

As well as containing zero added sugar, the SKU promises to be free from artificial sweeteners and flavourings, with the only sugars said to come naturally from the milk and fruit content.

The NPD will contain two flavour combinations – Mango & Vanilla and Blueberry & Banana – and will roll into Tesco stores from Monday 5 July (rsp: £1.50/6x42g).

“Little Yeos No Added Sugar was developed specifically with babies’ and toddlers’ needs in mind, and means you can feel confident you’re giving [your] little ones food as it should be right from the start,” said Little Yeos brand manager Heidi Narvo.

Source: Jul 2 | Competitor News | What's Trending