At FPP we consider the sharing of content and knowledge to be one of our principal responsibilities. We’ve created FPP Checkout to allow us to deliver against this.

The purpose of this platform is to simplify the consumption of content. With so many sources in both the offline and online world, it’s easy to fall behind on essential reading. Checkout finds relevant, up-to-date information and delivers it to you in one easily-accessible environment. What’s more, we also use Checkout to provide FPP category analysis and opinion whenever and wherever relevant.

Checkout is a platform designed with you in mind. And that doesn’t just apply to the content we deliver, but also the way in which we deliver it. We provide information that isn’t just relevant to the industry as a whole, but relevant to you as an individual.

If you click on ‘My Account’, you’ll be able to select the categorical content that is of interest to you. This will allow us to prioritise the content that we know you like.

We use a number of sources for the articles featured on Checkout. Whilst we won’t necessarily cover all of the publications you access, below is a list of the most common to try and give you as much as possible in one place:
The Grocer Talking Retail

My Account

Pernod Ricard plans for a very socially distanced Christmas

Pernod Ricard will be offering virtual masterclasses and at-home cocktails packages over the Christmas period as part of its preparations for a festive season in which social-distancing measures are expected to still be in place.

The masterclasses will be supported by the drinks company’s experiential and consumer activation team, with the target of engaging 15,000 consumers.

To create a Christmas party at home, consumers will be able to order packages for four or 10 people, consisting of cocktail-making equipment, spirits and mixers.

Pernod Ricard will also be encouraging consumers into bars through above-the-line campaigns going live from September for Powers Irish whiskey, The Glenlivet single-malt whisky and Absolut vodka.

A range of digital assets, including QR codes to allow customers to view menus on their phones and social media templates featuring festive designs and serving inspiration, will be available. 

Source: https://www.campaignlive.com/article/pernod-ricard-plans-socially-distanced-christmas/1692746 Sep 4 | What's Trending