Coffee trends boosting oat milk’s popularity as the demand for dairy-free alternatives surge
Malt Products Corporation (MPC), a manufacturer of malted barley extract and natural sweeteners, is experiencing a surge in demand for its OatRite oat extract as an attractive sweetener for the burgeoning oat milk market.
The spike in inquiries stems from the global boom for oat milk as the fastest-growing milk alternative, combined with increased consumer interest in pantry-friendly food labels featuring non-GMO, plant-based and multi-functional ingredients, the company asserts.
Speaking with FoodIngredientsFirst Amy Targan, president of MPC, says the rate at which oat-based beverages have grown in popularity “has been somewhat surprising, but in retrospect, it makes sense that oat would be a hit.”
“It’s healthy and sustainable and makes no sacrifices when it comes to flavour. We think this growth will continue for a long time,” she forecasts.
Source: https://www.foodingredientsfirst.com/news/coffee-trends-boosting-oat-milks-popularity-as-demand-for-dairy-free-alternatives-surge.html



