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Kellogg’s promises to cut sugar in its children’s cereals by 10%

Kellogg’s has promised to cut sugar in its children’s cereals by 10% and salt by 20%.

The move, part of a decade-long plan, will lead to all the food company’s cereals no longer being high in fat, salt and sugar by the end of next year.

It also plans to cut the sugar in Krave, a cereal which is aimed at young adults rather than children, by an average of 11% across its flavours.

Kellogg’s UK vice president Chris Silcock said: “People are rightly demanding more from companies like ours and everyone expects good food to do a world of good too.

“That’s why we are launching a new effort to improve our foods.

“But the impact of our food is much broader than just what goes in the box.

“It’s about how we grow our ingredients and the impact we have on the planet and how we cook and make our food.”

Source: https://news.sky.com/story/kelloggs-promises-to-cut-sugar-in-its-childrens-cereals-by-10-12305907 May 14 | What's Trending