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Tesco overhauls 350 products as part of dairy range revamp

Tesco has continued the major overhaul of its dairy range, after unveiling more than 350 new and revamped products.

Products have been rolled into Tesco stores over the past week, as part of its revamp of 10,000 own label products, which is due to be completed by the end of the year. It follows a relaunch of Tesco’s budget Creamfields tertiary dairy brand last month.

Tesco said the focus of the revamp was to improve its range and choice, but also to create healthier options and increase choice for consumers with special dietary requirements.

New cheese products include Vintage Coastal Bite cheddar, Red Leicester Bite, Wensleydale with cranberries and blueberries and Finest red Leicester with chipotle and peppercorns.

The retailer also has new yoghurts in its range, including Finest Greek yoghurt with espresso and Finest Greek yoghurt with honey to add to its existing 10% and 0% fat plain Greek yoghurts.

Source: https://www.thegrocer.co.uk/stores/ranging-and-merchandising/tesco-overhauls-350-products-as-part-of-dairy-range-revamp/570080.article Sep 7 |