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Delamere launches on-the-go variant for Planted range

Delamere Dairy has launched 330ml versions of its Planted dairy alternative drinks.

The cartons retail at £1.50 and are available in Almond Drink with Coffee and Oat Drink with Date & Vanilla flavours, which join existing Oat Drink with Banana and Coconut Drink with Cocoa flavours. The flavours are also available in one and two litre cartons.

Planted had partnered with conservation charity The Woodland Trust, to donate 1p from every sale of the 330ml cartons, which will go towards planting and protecting trees and woodland around the UK.

Pat Brunt, sales and marketing director for Delamere, said: “The range is designed to target those wanting a dairy free, chilled drink that delivers on taste. We have seen healthy sales in stores of the one litre carton and it seemed a natural move for the range to be consumed on the go.”


Source: https://www.talkingretail.com/products-news/soft-drinks/delamere-launches-go-variant-planted-range-07-02-2019/ Feb 11 | Competitor News